European Gastronomy into the 21st Century

Kenneth Maxwell, Steven Spiegel


 European Gastronomy into the 21st Century Kenneth Maxwell, Steven Spiegel 'European Gastronomy into the 21st Century' is a unique text examining the development and origins of European food traditions within social, economic and geographical contexts. Gastronomy is the art and science of good eating and drinking: a concept that extends outwards to embrace wider notions of tradition, culture, society and civilisation. This book provides a rigorous, well researched and much needed treatment of the subject, systematically outlining: * the development of European gastronomic tradition, and the social, economic, philosophical and geographical contexts of change * the experiences, philosophies and relative contributions of great gastronomes, past and present * the interplay of traditional and contemporary influences on modern gastronomy * the relationship between gastronomy and and travel and tourism * salient issues of nutrition, food hygiene and health promotion Taking an all-encompassing look at the subject of gastronomy... книги, книжный магазин, интернет-магазин 'European Gastronomy into the 21st Century' is a unique text examining the development and origins of European food traditions within social, economic and geographical contexts. Gastronomy is the art and science of good eating and drinking: a concept that extends outwards to embrace wider notions of tradition, culture, society and civilisation. This book provides a rigorous, well researched and much needed treatment of the subject, systematically outlining: * the development of European gastronomic tradition, and the social, economic, philosophical and geographical contexts of change * the experiences, philosophies and relative contributions of great gastronomes, past and present * the interplay of traditional and contemporary influences on modern gastronomy * the relationship between gastronomy and and travel and tourism * salient issues of nutrition, food hygiene and health promotion Taking an all-encompassing look at the subject of gastronomy......


Strategic, Organizational, and Managerial Impacts of Business Technologies

David J. Good, Roberta J. Schultz


 Strategic, Organizational, and Managerial Impacts of Business Technologies David J. Good, Roberta J. Schultz Good and Schultz demonstrate how the careful identification and management of technologies can provide significant advantages that far outweigh the disadvantages imposed through the invention and implementation of these technologies. As part of this exploration, the strategic, organizational, and managerial impacts of technology are explored in a variety of venues. The book discusses such topics as the roots and directions of technology, how technology will change organizational teamwork, its influence on internal and external (e.g., supplier and customer) relationships, opportunities provided technological entrepreneurs, and the influence of technology on marketing, employees, customer partnerships, information systems, and resource strategies. книги, книжный магазин, интернет-магазин Good and Schultz demonstrate how the careful identification and management of technologies can provide significant advantages that far outweigh the disadvantages imposed through the invention and implementation of these technologies. As part of this exploration, the strategic, organizational, and managerial impacts of technology are explored in a variety of venues. The book discusses such topics as the roots and directions of technology, how technology will change organizational teamwork, its influence on internal and external (e.g., supplier and customer) relationships, opportunities provided technological entrepreneurs, and the influence of technology on marketing, employees, customer partnerships, information systems, and resource strategies....

Marketing and Feminism : Current Issues and Research (Routledge Interpretive Market Research Series)

Miriam Catterall, Pauline Maclaran, Lorna Stevens


 Marketing and Feminism : Current Issues and Research (Routledge Interpretive Market Research Series) Miriam Catterall, Pauline Maclaran, Lorna Stevens This volume offers the best of current scholarship on feminist perspectives in marketing. Through many stimulating and sometimes controversial discussions, it highlights and challenges assumptions about women and gender in marketing theory and practice from both historical and current contexts. Key issues and debates include: the dark side of female consumption; women and marketing in Socialist economies; women and advertising; ecofeminism and marketing; gender, marketing, and cultural diversity; andmarketing, sex, and sexuality. книги, книжный магазин, интернет-магазин This volume offers the best of current scholarship on feminist perspectives in marketing. Through many stimulating and sometimes controversial discussions, it highlights and challenges assumptions about women and gender in marketing theory and practice from both historical and current contexts. Key issues and debates include: the dark side of female consumption; women and marketing in Socialist economies; women and advertising; ecofeminism and marketing; gender, marketing, and cultural diversity; andmarketing, sex, and sexuality....

Secrets Top Salesmen Don't Want You to Know

Jeffrey?Adams Norris


 Secrets Top Salesmen Don't Want You to Know Jeffrey?Adams Norris If you are buying this book hoping to make a million dollars, please put it back on the shelf. This book will not help you do so and when you read the chapter, “My Boss is a Sociopath”, you will understand why. This book helps you increase your annual sales commissions to $100,000, $200,000, $300,000 or more a year while maintaining balance in your life. Please keep your family, friends, and hobbies. You do not have to be a workaholic to earn this kind of money. I own and operate a small independent insurance agency. So small that it is just one employee and I. Yet we earn more commission income than most insurance agencies operating with 10 employees. Over the last 12 years of operations, I developed a code of sales techniques that worked for me. Some of my “secrets” seem so obvious to me, it is hard to believe salespeople do not do these things out of plain common sense. I do not care if you are a used car salesman or a medical sales... книги, книжный магазин, интернет-магазин If you are buying this book hoping to make a million dollars, please put it back on the shelf. This book will not help you do so and when you read the chapter, “My Boss is a Sociopath”, you will understand why. This book helps you increase your annual sales commissions to $100,000, $200,000, $300,000 or more a year while maintaining balance in your life. Please keep your family, friends, and hobbies. You do not have to be a workaholic to earn this kind of money. I own and operate a small independent insurance agency. So small that it is just one employee and I. Yet we earn more commission income than most insurance agencies operating with 10 employees. Over the last 12 years of operations, I developed a code of sales techniques that worked for me. Some of my “secrets” seem so obvious to me, it is hard to believe salespeople do not do these things out of plain common sense. I do not care if you are a used car salesman or a medical sales......

Programming and Problem Solving with Delphi (+ CD-ROM)

Mitchell C. Kerman


 Programming and Problem Solving with Delphi (+ CD-ROM) Mitchell C. Kerman Addison Wesley Longman.  Programming and Problem Solving with Delphi is for those who are learning to program with this powerful object-oriented, visual programming environment for rapid application development. The goal is to provide readers with a foundation of solid programming fundamentals and to promote their understanding of the common control structures available in most high-level languages. Advanced, package-specific features of Delphi are introduced after programming fundamentals have been presented and mastered. This is an appropriate book for readers with little or no computer programming experience, as well as a reference for advanced programmers. Features and Benefits Provides a solid foundation in computer programming fundamentals using the Delphi programming environment Contains well thought-out and easy to understand writing style with extensive code callouts, GUI design tips, real-world examples, case studies, chapter summaries, programming... книги, книжный магазин, интернет-магазин Addison Wesley Longman. Programming and Problem Solving with Delphi is for those who are learning to program with this powerful object-oriented, visual programming environment for rapid application development. The goal is to provide readers with a foundation of solid programming fundamentals and to promote their understanding of the common control structures available in most high-level languages. Advanced, package-specific features of Delphi are introduced after programming fundamentals have been presented and mastered. This is an appropriate book for readers with little or no computer programming experience, as well as a reference for advanced programmers. Features and Benefits Provides a solid foundation in computer programming fundamentals using the Delphi programming environment Contains well thought-out and easy to understand writing style with extensive code callouts, GUI design tips, real-world examples, case studies, chapter summaries, programming......


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