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Preface to Marketing Management with PowerWeb

J. Paul Peter, Jr, James H Donnelly


Preface to Marketing Management with PowerWeb J. Paul Peter, Jr, James H Donnelly Preface to Marketing Management, 9/e, by Peter and Donnelly, is praised in the market for its organization, format, clarity, brevity and flexibility. The text serves as an overview for critical issues in marketing management. Its brief, inexpensive, paperback format makes it a perfect fit for instructors who assign cases, readings, simulations or offer modules on marketing management for MBA students. The text also works in courses that implement a cross-functional curriculum where the students are required to purchase several texts. книги, книжный магазин, интернет-магазин Preface to Marketing Management, 9/e, by Peter and Donnelly, is praised in the market for its organization, format, clarity, brevity and flexibility. The text serves as an overview for critical issues in marketing management. Its brief, inexpensive, paperback format makes it a perfect fit for instructors who assign cases, readings, simulations or offer modules on marketing management for MBA students. The text also works in courses that implement a cross-functional curriculum where the students are required to purchase several texts....


25 Management Lessons From the Customer's Side of the Counter

James H. Donnell


25 Management Lessons From the Customer's Side of the Counter James H. Donnell Close To The Customer is a sometimes shocking, often humorous look at encounters between customers and organizations. It gives 25 new ideas you can use to keep customers coming back for more. книги, книжный магазин, интернет-магазин Close To The Customer is a sometimes shocking, often humorous look at encounters between customers and organizations. It gives 25 new ideas you can use to keep customers coming back for more....

Start Your Business: A Beginners Guide (Psi Successful Business Library)

Vickie Reierson, Oasis Press Editors


Start Your Business: A Beginners Guide (Psi Successful Business Library) Vickie Reierson, Oasis Press Editors Each year, more than 400,000 new businesses are started in the United States. Of those 400,000 new business owners, many probably wondered if they had taken care of all the legal requirements and done all the preplanning necessary to getting their business off on the right foot. So how do you ensure you complete all the necessary preplanning for your new business? Well, you can spend a lot of time on the telephone or in the library, or you can read Start Your Business and get an all-in-one resource for learning about general start-up requirements and preplanning activities! This newly revised, user-friendly workbook is uniquely designed to help beginning business owners realize what needs to be done and what should be done before opening their doors. With its checklist format and easy-to-read text, you can easily check off the activities you feel you need to complete and it encourages you to consider optional activities that will only strengthen your position in the... книги, книжный магазин, интернет-магазин Each year, more than 400,000 new businesses are started in the United States. Of those 400,000 new business owners, many probably wondered if they had taken care of all the legal requirements and done all the preplanning necessary to getting their business off on the right foot. So how do you ensure you complete all the necessary preplanning for your new business? Well, you can spend a lot of time on the telephone or in the library, or you can read Start Your Business and get an all-in-one resource for learning about general start-up requirements and preplanning activities! This newly revised, user-friendly workbook is uniquely designed to help beginning business owners realize what needs to be done and what should be done before opening their doors. With its checklist format and easy-to-read text, you can easily check off the activities you feel you need to complete and it encourages you to consider optional activities that will only strengthen your position in the......

Macromedia Flash MX ActionScripting: Advanced Training from the Source

Derek Franklin, Jobe Makar


Macromedia Flash MX ActionScripting: Advanced Training from the Source Derek Franklin, Jobe Makar Untitled Macromedia Flash MX ActionScripting: Advanced Training From the Source teaches readers ActionScript using a hands-on, project-based approach. This book will be different in several ways. Instead of just explaining how scripting works, explains scripting by translating real-life activities into scripts, so that users can begin to see the association of how programming and scripting is something they instinctively already know how to do. Readers will be shown many methodologies and techniques for building nearly thirty real-life Flash ActionScript projects, including sample games, wireless applications, Web sites, and more, enabling them to work faster and more efficiently. The companion CD-ROM contains all project files and images necessary for each project in the book. книги, книжный магазин, интернет-магазин Untitled Macromedia Flash MX ActionScripting: Advanced Training From the Source teaches readers ActionScript using a hands-on, project-based approach. This book will be different in several ways. Instead of just explaining how scripting works, explains scripting by translating real-life activities into scripts, so that users can begin to see the association of how programming and scripting is something they instinctively already know how to do. Readers will be shown many methodologies and techniques for building nearly thirty real-life Flash ActionScript projects, including sample games, wireless applications, Web sites, and more, enabling them to work faster and more efficiently. The companion CD-ROM contains all project files and images necessary for each project in the book....

Essentials: Access 2002 (Level 1)

Dawn Parrish Wood


Essentials: Access 2002 (Level 1) Dawn Parrish Wood The Design is clean and the approach is simple; a list of steps to move users through Office XP tasks. Extensive end-of-project exercises reinforce what readers have learned. Easy to use, clear, concise instructions are accompanied by numbered screens, text is in black and white for flexible and inexpensive customization. The Essentials Series for Microsoft Office XP has be rewritten and redesigned ? hands-on tutorials with a project orientation are designed to give users a thorough knowledge of software applications. Extensive end-of-project exercises emphasize hands-on skill development. For anyone interested in updating their software applications skills. книги, книжный магазин, интернет-магазин The Design is clean and the approach is simple; a list of steps to move users through Office XP tasks. Extensive end-of-project exercises reinforce what readers have learned. Easy to use, clear, concise instructions are accompanied by numbered screens, text is in black and white for flexible and inexpensive customization. The Essentials Series for Microsoft Office XP has be rewritten and redesigned ? hands-on tutorials with a project orientation are designed to give users a thorough knowledge of software applications. Extensive end-of-project exercises emphasize hands-on skill development. For anyone interested in updating their software applications skills....


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Preface to Marketing Management with PowerWeb. J. Paul Peter, Jr, James H Donnelly . Книги.

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